INTEGRATED | WELLNESS SOLUTIONS

Endorsements

• CITY OF HOLLYWOOD
• BNSF

 > City of Hollywood

"When the City was approached by Integrated Wellness Solutions about creating an intensive health awareness campaign/ program to increase physical activity and improve eating behavior, I must say, the ideas and concepts that were being presented seemed quite impressive; but most of my staff, myself included, seemed skeptical about the delivery of what appeared to be such an innovative health intervention, especially with the complexity of a municipality.

"In the end, the results significantly exceeded our expectations. Employees had a wonderful reaction to both the online and print-based campaign (the reaction to the posters were particularly strong).

"The program’s simple and sophisticated founding concepts created animated conversation among all of staff – an especially impressive feat, considering the range of worksites and employees. We have more that 17 worksites, including fire, police, sanitation, as well as a fully staffed headquarters with administrative personnel. It is very difficult to elicit a unanimously positive response to any worksite-wide program – which is exactly what Integrated Wellness Solutions was able to do. The material was thought-provoking, engaging, and inspiring to participants at all stages of change. The uniquely tailored programs significantly improved the participation of employees across the cultural and economical charts, and we were able to accomplish all of our stated objectives, and surpassed many of them. Integrated Wellness Solutions should be on the mind of every benefits manager, risk assessor, human resource executive, wellness coordinator, and especially Mayors, CEOs and CFOs."

Lisa Powell,
City of Hollywood
Assistant Director
Office of Human Resources

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 > BNSF

"BNSF, in conjunction with Integrated Wellness Solutions, launched an extremely successful behavioral print campaign and online campaign with a large segment of our employee population. The material provided by IWS was unique, thoughtful, and most importantly, outcome-base— the effort and expertise invested in the program had tangible results in the workplace. The user surveys returned at the end of the program were incredibly impressive, full of glowing and satisfied responses. Integrated Wellness Solutions has truly developed an amazing program in health communications— one that raises individual health consciousness and then instructs participants in a manageable course of behavioral change.

"The programs offered by IWS involve a number of sophisticated and effective campaign products, each of which are developed with expert attention to look and purpose. The informative and educational newsletters were extremely well-designed and well-received by our workforce. The postcards and posters were appealing and conveyed simple and informative messages, a tactic that worked very well with our primarily male workforce. According to the survey results, over 93% found this material interesting, engaging and easy-to-read. Integrated Wellness Solutions did an excellent job of tailoring their philosophy to our population, with fantastic results.

"One of the more notable examples of the real-world designs they offer is the Health-in-Your-Pocket model used for the threefold guides. These turned out to be far more than attractive design concepts ­ - they were
reliable and convenient tools that encouraged healthier eating. The Fast Food guide, for example, truly appealed to the lifestyle of our employees, a lifestyle that often involves a good deal of eating on the run. The guide was
designed not to criticise the behavior with which they were familiar but instead to empower them within their individual comfort zone: it simply listed the choices they could make at fast food restaurants that would not threaten their attempts at leading healthier lives.

"These expertly designed print materials compliment the user-friendly online program and tools, equipped with everything from food diaries and exercise diaries to BMI calculators, nutrition and fitness articles, and a variety of behavior modification software. The merging of the print and offline components allows the program to boast maximum flexibility.

"The final package that IWS delivers represents the seamless coordination of unique designs and concepts. When these materials come together, the result is a comprehensive health awareness program and intervention that works. IWS makes the health material they promote attractive to their target population. Suddenly news about nutrition, weight loss and/ physical activity doesn?t have to be force-fed to unwilling employees. Instead, through careful wording, sophisticated design, and user-friendly online programming, these materials became as exciting to members as a favorite television show. The ability to create in BNSF employees that kind of eagerness and commitment to their health makes a huge difference in the job of a corporate wellness director."

John Hilyer
BNSF Medical and Environmental Health